In the fall of 2016 the very creative firm realised the US press launch and pop-up store for the Bugaboo brand and its new product line; The Boxer. 


In the heart of Nolita, Manhattan, NYC, we brought the iconic stroller brand to life through a pop-up store that featured the new luggage system The Bugaboo Boxer. 


The pop-up store was also the venue from which the the Boxer was introduced to US press and influencers.


Project:                  Bugaboo US Press Launch and pop-up store - New York City

Responsibility:     Creative Agency and Production Agency

For:                         Bugaboo HQ

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