Beginning of March 2017, for the 12th consecutive time, we responsible for the show direction of the Hyundai Press Conference at the start of an international autoshow in Europe.
At the Geneva autoshow 2017, our partner De Vries + Partners was responsible for the production press conference.
We were responsible for rehearsing and directing the successful press conference, during which the Hyundai FE Fuel Cell Concept was revealed to the world.
Project: Hynundai Press Conference - Geneva, Switzerland
Responsibility: Show Direction
For: De Vries and Partners / Innocean Europe