Project: Puma Train for the Moment - Los Angeles
Responsibility: Creative Agency / Incoming Agency
For: Puma - International Orange
In June 2016, we welcomed 30 guests from 11 different European countries to Los Angeles.
Together with the Amsterdam based agency, International Orange, we developed a 3-day program for the guests, which had as highlight a training with the personal trainer of Rihanna, Jamie Granger.
We took the guests on a full Los Angeles experience, which included morning yoga at the Hollywood sign, crossfit training, bike ride from Santa Monica to Venice, a fresh branded coconut and healthy food.
The very creative firm was responsible for the full realization of the Los Angeles 3-day program and was involved from creation to execution of the project.
We were happy to have gotten this opportunity from International Orange.